First Steps: Creating a Plan for Your Business App

Creating an app for your business can be a great way to improve efficiency and minimize costs. However, it’s important to plan carefully and take the necessary steps to ensure that the process goes as smoothly as possible. In this article, we will outline the steps that you should follow when creating an app for your business. By following these tips, you can maximize efficiency and minimize costs!

If you’re ready to get started, let’s dive in!


The First Step

Is to determine what your app will do. What purpose will it serve? Who is your target audience? Once you have a clear idea of the purpose and audience for your app, you can begin planning the design and functionality.

Customer Apps vs Internal Apps

A customer app might have the following goals:

-Generate leads or sales

-Engage with customers

-Provide customer support

-Build brand awareness

-Built in content such as class bookings, appointment scheduling, video trainings, delivery ordering, product shopping, educational content, event ticket purchasing, etc.

Example of a consumer/customer app

Let’s say you run a yoga studio with multiple locations, an assortment of classes, and instructors. Each location has a different class schedule, and attendance varies by class, time, and instructor. Maybe you host special events and not everyone got the memo,

The average class typically has about 10 students, but it varies depending on the location. For example, sometimes may only have four people show up while other weeks might see 30!

The instructor also changes so there’s no two classes alike in this setting either – which means you need an easy way to manage your staff and keep things organized with all these different schedules happening at once.

Here’s the fix:

With a mobile app, users can view schedules, events and information about classes from their phone in real time! They also have an option to sign up and reserve for a spot on-the go.  With the push notification feature users can be immediately notified when a new class or event hits the schedule in the form of a notification on their mobile device.

We know that you’re probably thinking of all the ways a yoga studio app can help your business. But before we get into what those features might be, it’s important for us to understand one thing: Your goal and use case as reflected in this problem statement dictate which primary function should come first on our list – membership signups, personal training videos or meal plans? The secondaries will follow afterwards if they seem like logical extensions at any point during development

I’m going with option A here because I want my customers signing up for classes right away instead…

An internal app, on the other hand, might have the following goals:

  • Increase efficiency
  • Streamline processes
  • Communicate between departments
  • Store, share and view data
  • Make tasks easier
  • Only to be used by employees
  • Manage staff and schedules
  • Task lists
  • Best Practices
  • QR code validations and the list goes on!



Merge both Customer App and Internal Employee App all in one is the perfect dual App

A great way to maximize your app’s potential is by merging both types into one app – customer service and internal business operations into one app. For example, if you have a portion of the application that needs access for your employees but not your customers this can be achieved with our content lock.  Requiring log-in to the private internal area like those found within any modern large corporation app today!


Second Step

This is the process of creating a blueprint of your app’s design and functionality. You’ll want to consider the user experience and flow, as well as how the app will appear with your brand colors, logos and images.

You want to ensure that your design has longevity, so it’s important not only nail this now but also consider what will happen down the road.


Third Step

Set a timeline of and focus on which features are most important to include in the initial release.

Focus on which features are most important to include in the initial release. It’s important to have a clear roadmap so that you can prioritize and stay on track. To maximize your chances of success, make sure to stay focused on only those tasks that align with the goals you set out in step one. Don’t add unnecessary features that aren’t part of your core goals and intended use case. Later on, you can add as many boutique features as possible to add additional value.


Fourth Step

Content – Begin to add the necessary content inside each feature. Our support and documentation center will guide you with a step-by-step tutorial on using each feature.


Finally, the last step of developing is TESTING your App

View your app on our real time app previewer on your phone. However, make sure to test it on iOS and Android devices as they run different code and there can be some bugs or imperfections that may need to be addressed. Be sure to test throughout the process to ensure a high-quality product before you go live.

A perfect product doesn’t exist – no matter how much research goes into development chances always remain–and this includes apps too! Even social media giants such as Facebook Inc., Instagram LLC, Amazon Technologies AMZN) & Uber Eats every now then encounter issues which need to be corrected immediately so they don’t risk being pulled off their respective stores.

Last but not least, Promote & Publish Your App

Start the marketing of your app. Let people know it exists and why they need it in their lives. A well-executed marketing campaign can make all the difference in the success of your app.

You can create an app landing page and blast updates to your email subscriber list. Let them know that the newest version of their favorite business has a mobile application is on its way, so they are ready when it arrives in stores!

You might be wondering how to charge users for your app. You could offer a free version, limited access or sell a full version, but what’s best in this situation?

Something to think about early!

Last words on Making an App for your Business

To make the best decision for your business, you need an app. We’ve established that this is something businesses should have already done before they even think about how it gets developed or what method will be used in its marketing campaign strategy; but if we remind ourselves of these two points: (1) It can take forward thinking and planning from start-to-finish — so don’t rush! And (2), every entrepreneur has different needs which means there isn’t just one solution fit all—then as the ideas come forward add them to your app. Stick with your core use cases initially and focus on your company and your clients need in an app immediately. Later on add more boutique features.

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